Master prompt
Newsletter — long-form anchor article
A 600-900 word newsletter long-form piece on a single deep topic (PNP deep-dive, policy change, refusal post-mortem). Drives the SEO/RSS slot.
NewsletterCALong-formSEOMarketing
Write a 600-900 word newsletter long-form article on "[TOPIC]". This is the anchor piece for the Sunday issue — single deep topic, no listicles. Source: • Primary IRCC/provincial URL: [IRCC_SOURCE_URL] • Key facts: [KEY_DATA_POINTS] • Indian-applicant angle: [INDIAN_ANGLE] • Reader actions: [WHAT_TO_DO_THIS_WEEK] • Firm: [FIRM_NAME] · RCIC [RCIC_NUMBER] Structure (use H2 markdown headers): ## Lead (100-130 words) Start with the single most concrete fact from [KEY_DATA_POINTS]. NOT a quote. NOT a question. A fact. State the source URL inline: "(source: [IRCC_SOURCE_URL])". ## The change in plain English (120-160 words) Walk a non-lawyer through what changed. If a section number / IRPR rule / NOC code is involved, cite it verbatim — do not paraphrase. If you are unsure of the citation, write "[NEEDS_VERIFY]" and move on; do not invent. ## Who this helps (100-140 words) Use [INDIAN_ANGLE]. Be specific about the home-state push factor (Punjab trades, Kerala healthcare, Gujarat IT, Tamil-Nadu STEM, UP/Bihar skilled labour). Name the typical applicant profile (CRS range, NOC, language band). ## Who this does NOT help (60-90 words) Honesty section. Whose profile is unchanged or worse off after this update. Indian-applicant profiles that won't benefit. This is rare in marketing content — it's why this newsletter earns its open rate. ## What to do this week (90-130 words) Use [WHAT_TO_DO_THIS_WEEK]. Bullet 1-2 specific actions. Each action: (1) name the action, (2) name the form / portal / document, (3) name the timing window. ## Caveats + DRAFT note (40-60 words) Standard line: "This is general information, not legal advice. Run your specific case past a licensed RCIC. [FIRM_NAME] (RCIC [RCIC_NUMBER]) offers a 15-min profile check — link below." CICC §44-46 — NEVER: • Promise / guarantee approval or success. • Claim government / IRCC affiliation. "[FIRM_NAME] is an independent Canadian immigration consultancy." • Cite success-rate stats without a verifiable source. • Include testimonials without [TESTIMONIAL approved-by:<consent-id>] tag. Voice: • Plain English, Indian-English register fine, no Americanisms. • Banned: "leverage", "synergy", "embark", "passion", "delighted". • Sentence length variance: mix short (≤ 10 words) and medium (15-25 words). No 35-word sentences. End with: "— DRAFT — for RCIC review. Verify every citation against [IRCC_SOURCE_URL] before sending. If any [NEEDS_VERIFY] tags remain, do NOT send."
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