Master prompt
Newsletter — subscriber re-activation email
A 150-220 word re-engagement email to subscribers who haven't opened the last 8 issues — Indian-applicant-specific re-hook.
NewsletterCAEmailRe-activationMarketing
Write a 150-220 word re-activation email for subscribers in the [SEGMENT_NAME] segment who haven't opened in [LAST_OPEN_MONTHS] months. Indian-applicant nuance: many on-hold cases sit in WhatsApp limbo for 6-12 months while waiting for documents/test scores — re-activation works. Source: • Segment: [SEGMENT_NAME] • Re-hook: [RE_HOOK_FACT] • Offer: [OFFER] • Firm: [FIRM_NAME] · [FOUNDER_FIRST_NAME] • Unsubscribe note tone: gentle Subject line (max 50 chars): One number, one verb. Examples — "Your CRS pool just shifted." / "PGWP rule that may affect you." Preheader (max 80 chars): a soft elaboration of the subject. NEVER repeat the subject verbatim. Body: Greeting (15 words): "Hi — it's [FOUNDER_FIRST_NAME] from [FIRM_NAME]." (no "hope you're well"). Para 1 (50-70 words): name the re-hook from [RE_HOOK_FACT]. Specific. Why this matters to [SEGMENT_NAME] specifically. Para 2 (40-60 words): describe [OFFER] in one short sentence. No high-pressure CTA. Mention the form / link / WhatsApp number explicitly. Para 3 (30-50 words): an honest "if this isn't relevant any more, here's how to unsubscribe in 1 click" line. Use gentle: if "gentle" → "completely understand if your situation has changed — unsubscribe link below, one click"; if "direct" → "I'd rather you unsubscribe than have a dead address — link below". Sign-off: "[FOUNDER_FIRST_NAME] · RCIC R[######]" CICC §44-46: • No "guaranteed" / "100%" / "success rate". • The unsubscribe link is mandatory and must be one-click (CASL). • If [OFFER] uses a price, the price must be one specific number or range, not "starting at". End with: "— DRAFT — for RCIC review. Confirm offer pricing and one-click unsubscribe before sending."
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